Our audience research campaign has begun. Take part in our focus group and help us to make Santa Maria Novella's visit an unforgettable experience

What is your expectation of visit at Santa Maria Novella? We are now starting our audience research together with the normal questionnaires for the visit.

Thanks to sample interviews and dedicated focus groups we will be able to know more in detail the needs of our etherogenous public as well as targeting the strengths, weaknesses and improvements to invest in.

We thank you already for your eventual willingness to participate! In exchange for your participation you will receive all our gratitude and a small gift!

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Take part of our focus group